Everyone wants to do well for themselves and their family, one of the ways one can do this is by becoming a business owner. However, not everyone has the money to just wake up one day and start a business. This is where the world of a low capital business comes into play. This type of business uses very little start up money, often under $1,000. However, this type of business is also rather tricky to succeed in. Here are some secrets to help you own your own profitable business.

Secret #1 – Pick a product or service and see if it’s marketable. By choosing something that people would want to buy your business will sky rocket. Taking a look at current trends, what people like and what people are buying is a wonderful start. You’ll want to choose a product or service that will result in a good turn around rather quickly. The most successful businesses are those who do the work and look into what’s selling and wanted.

Secret #2 –  Find low cost materials. If your business idea requires a physical product it’s often best to shop around for a good price on the materials needed to create the product. Many people do this by outsourcing, however it can be done within your own neighborhood as well. Even neighborhood markets are a great place to start. Many companies will also give a rather large discount on large orders as well.

Secret #3 – Employ or recruit family and friends, or hire people as interns. This will help you avoid the initial cost of employment and even company insurance. However, without insurance you may need to have your new employees sign a disclosure agreement if there’s a chance they could get hurt on the job. Many newly graduated college students will intern for free, as it gives them experience within the business world. Once you’re business is up and running, you can turn these people into paid employees.

Secret #4 – Use any contacts and favors you have. Say that banner maker guy down the street owes you a favor, have him print out promotional materials for you. Building a strong business network and calling in favors is a wonderful way to get materials, promotional products and more which you will need.

Secret #5 – Utilize modern technology. Nearly everything is done online in these days, and that includes businesses. Making a website for free or cheap will help bring in costumers and help build a standing. Nearly anything can be done online, from building a good network to ordering cheap materials to promoting your business. Many companies online offer free services, or very affordable ones as well.

Secret #6 – Learn good marketing skills, and use them. Nobody will hear about your business unless you promote it. You can use interns for this as well. By getting your product or service out into the world you’ll quickly be on your way to profits. Be creative with this, make people want to see more or even buy your products. A business cannot become profitable unless good marketing techniques are used.

Secret #7 – Take your time; be persistent. There’s a reason people say Rome wasn’t built in a day. Anything worth doing will take time and hard work. Spend time looking into the industry your business will compete in, do the ground work, get to know people and plan it all out. You wouldn’t build your home without blue prints first, and the same goes for your business. No business is successful without plans and details. Look over everything and be vigilant. After enough time and work, a low capital business, which is successful will easily become your reality.